In today’s digital-first world, PR needs to be about a lot more than just media coverage if it’s to be effective. Your audiences consume less traditional media, but are more connected and informed than ever before thanks to search engines, social media and their online peers.
Rather than rely on reaching customers through the lens of the media, smart companies have created their own direct lines of communication, creating great content to promote, educate and inspire. Today’s PR professional must have a skill set that spans media relations, SEO, content marketing, social media and more.
We created Big Ideas Machine with exactly this skill set in mind. To us, PR is about far more than just media coverage. We help technology companies drive inbound leads and convert them into valued customers. We use a combination of marketing automation, content marketing, PR and a sprinkling of big ideas to deliver outstanding results for our clients.
If you’re a hotshot that loves tech and is looking for the next step up in your career then we’d love to hear from you. Based in the heart of the City of London, our hybrid approach to PR & Marketing could be exactly the kind of new challenge that you’re seeking. Of course, if you’re a bit fusty and set in your ways then best off you go with the more traditional agencies (sorry).
We’re always on the lookout for great talent so feel free to share your CV with us. Just send it with a covering note to firstname.lastname@example.org