Mobvista is one of the largest and most successful advertising technology companies in China. It operates under the Nativex, Mintegral and GameAnalytics brands, and went public at the end of 2018 with a valuation of more than $400m.
With almost the entire marketing team based in China, we have worked closely with Mobvista since 2017 on a PR programme encompassing media outreach, inbound content creation, event support, research and insight, plus building its in-house blog and newsletter.